Archie in India

Ennis writes in Sepia Mutiny, about Archie Comics. The adventures of Archie, Veronica, Jughead and Betty are being recreated in India. Growing up it seemed there were Archie comics everywhere, in Sanawar, we read them during class, tucked under our study books.

In what looks to be India’s answer to Archie, a teenage lookalike of King Khan plays a regular college kid with two femme fatales (Betty and Veronica?) who bear a strong resemblance to Aishwarya Rai and Rani Mukherji. The story is appropriately titled The Naughty Lover.

The US-based comic giant Archie Comics Entertainment is firming up its India plans. It is gearing up to launch local language content in India, besides an animation series featuring its characters. The company is in talks with three Indian animation studios for the production of the series.

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